Twenty three months in. Here is August and September, counted and dated.
2,184 people landed on your site from a free Google search in September, your best month ever. 562 visits reached your quote request form.
One note before the numbers. We count quotes started and quotes that reach your request form, but not the send itself, so the real number is higher.
| Month | Reached the quote form | Started a quote | The month's work |
|---|---|---|---|
| July | 555 -7% vs Jun | 780 -2% vs Jun | Weekly site crawl and fix deployment continued |
| August | 570 +3% vs Jul | 807 +3% vs Jul | Quote step counters live in Google Analytics from August 4 |
| September | 562 -1% vs Aug | 748 -7% vs Aug | Weekly site crawl and fix deployment continued |
Show earlier months (11)Hide earlier months
| Month | Reached the quote form | Started a quote | The month's work |
|---|---|---|---|
| August | 516 | 698 | Weekly site crawl and fix deployment continued |
| September | 492 -5% vs Aug | 659 -6% vs Aug | Weekly site crawl and fix deployment continued |
| October | 517 +5% vs Sep | 676 +3% vs Sep | Weekly site crawl and fix deployment continued |
| November | 600 +16% vs Oct | 739 +9% vs Oct | Weekly site crawl and fix deployment continued |
| December | 429 -28% vs Nov | 579 -22% vs Nov | Weekly site crawl and fix deployment continued |
| January | 695 +62% vs Dec | 957 +65% vs Dec | Weekly site crawl and fix deployment continued |
| February | 549 -21% vs Jan | 777 -19% vs Jan | Weekly site crawl and fix deployment continued |
| March | 640 +17% vs Feb | 933 +20% vs Feb | Weekly site crawl and fix deployment continued |
| April | 609 -5% vs Mar | 843 -10% vs Mar | Weekly site crawl and fix deployment continued |
| May | 631 +4% vs Apr | 942 +12% vs Apr | Scope expanded to the four lever plan (May 5) |
| June | 599 -5% vs May | 799 -15% vs May | Venue and service area pages working in search |
Quote Demand
Every step from landing on your site to reaching your request form, counted by Google Analytics.
The Ledger
One row per month: what we built, and what your website and phone produced.
Google Business
Your profile, month by month, counted by Google.
Tracked Calls
Every tracked call since the number went live on July 7, by source, and September's callers by name.
Search
Seventeen months of Google Search Console, read today.
Branded vs Non Branded
Two reads of the same question: what Google can name, and what it hides.
Keywords
The tracked keyword set, checked weekly, on a bigger list than last time.
Map Pack
50 search terms checked from 39 spots around town.
AI Visibility
Five AI platforms, checked every few days.
Technical Work
The site fix engine log, read today.
2,184 people landed on your site from a free Google search in September, your best month on record, and 562 visits reached your quote request form. Both counted by Google, not estimated by us.
Everything below is a receipt, not a promise.The number that actually matters.
Each bar is a step on your site, from adding rentals to a cart to reaching your request form.
Red is free Google search, the work we do. Grey is Google Ads, which we do not run.
The bars add up: 3,691 plus 2,016 plus 1,789 is 7,496. 296 plus 325 plus 127 is 748. 220 plus 252 plus 90 is 562. Counted by Google Analytics, not estimated by us.
| How they found you | Started August | Started September | Reached form August | Reached form September |
|---|---|---|---|---|
| A free Google search | 305 | 296 | 213 | 220 |
| Typed your address in or had it saved | 93 | 79 | 63 | 54 |
| Social posts | 22 | 22 | 11 | 20 |
| A link on another website | 11 | 9 | 11 | 7 |
| Google could not tell | 1 | 1 | 1 | 0 |
| An AI assistant | 6 | 11 | 6 | 4 |
| Cross network | 8 | 5 | 4 | 5 |
| Google Adsads, not our work | 361 | 325 | 261 | 252 |
7,964 visits carried a quote all the way to your request form in fourteen months. In September 75 of every 100 who started one finished it.
This is the closest thing to a booking that anyone can count today.Every month, on the record.
Fourteen months: 10,937 visits started a quote and 7,964 reached your form, about 7 in 10.
September dipped from August, 748 starts against 807, the same as last year. It still beat last September by 89.
| Month | What we did | What it produced |
|---|---|---|
| July | Weekly site crawl and fix deployment continued · Call tracking installed and live from July 7 | 555 reached the form780 started · 56 calls |
| August | Quote step counters live in Google Analytics from August 4 · First full month of call tracking, every call tagged with its source | 570 reached the form807 started · 45 calls |
| September | Weekly site crawl and fix deployment continued · 19 new Google reviews landed in the month | 562 reached the form748 started · 55 calls |
| Total, all 14 months | 7,964 reached the form10,937 started · 779 calls |
Show earlier months (11)Hide earlier months
| Month | What we did | What it produced |
|---|---|---|
| August | Weekly site crawl and fix deployment continued · Google Business posts published and reviews answered | 516 reached the form698 started · 58 calls |
| September | Weekly site crawl and fix deployment continued · AI answer tracking switched on for the brand (Sept 26) | 492 reached the form659 started · 72 calls |
| October | Weekly site crawl and fix deployment continued · Map grid tracking recording monthly snapshots | 517 reached the form676 started · 60 calls |
| November | Weekly site crawl and fix deployment continued · Second AI answer tracker added (Nov 21) | 600 reached the form739 started · 64 calls |
| December | Weekly site crawl and fix deployment continued · Google Business posts published and reviews answered | 429 reached the form579 started · 46 calls |
| January | Weekly site crawl and fix deployment continued · Google Business posts published and reviews answered | 695 reached the form957 started · 33 calls |
| February | Weekly site crawl and fix deployment continued · Google Business posts published and reviews answered | 549 reached the form777 started · 48 calls |
| March | Weekly site crawl and fix deployment continued · Google Business posts published and reviews answered | 640 reached the form933 started · 53 calls |
| April | Weekly site crawl and fix deployment continued · Google Business posts published and reviews answered | 609 reached the form843 started · 62 calls |
| May | Scope expanded to the four lever plan (May 5) · Full baseline audit and plan rebuilt from scratch (May 14) · Santa Barbara wedding content map completed (May 17) | 631 reached the form942 started · 66 calls |
| June | Venue and service area pages working in search · 16 new reviews landed, the best month of the thirteen | 599 reached the form799 started · 61 calls |
Quote numbers now count visits, not people, so July reads 555 here and 458 in the last report. Every month moved the same way.
September brought 562 visits to your request form. Every earlier month is one tap away.
Check any row against your own booking calendar.Your Google front door, measured.
Calls from your Google profile went from 45 to 55 in September, and direction requests nearly doubled, from 72 to 139.
You are at 209 reviews and 4.85 stars, 19 of them new in September.
These are calls from the call button on your Google profile. Calls from your website are counted in Tracked Calls.
Your profile drew 55 calls and 139 direction requests in September, up from 45 and 72 in August.
The front door most people see before they ever reach your site.Every call, and where it came from.
September brought 95 tracked calls, up from 86 in August, and every one was answered.
Ads brought 42 of them and free search brought 28. Across all three months free search still leads, 105 calls to 82.
July counts from the 7th, when the number went live, so the month to month line starts with August against September.
| How they found you | Calls |
|---|---|
| A free Google searchour work | 105 |
| Google Ads | 82 |
| Direct | 29 |
| A free Bing or Yahoo searchour work | 11 |
| ChatGPT search | 4 |
| Everything else | 17 |
The 5 newest of September's 95 counted calls. Match each one to a job or a quote in your own records.
Show all 95 September callsShow the 5 newest only
CallRail logged 110 calls in September. 95 are counted above. The other 15 are not counted: 15 calls under 30 seconds. Since tracking began, 291 calls were logged and 248 counted.
Show all 15 not countedShow the 5 newest only
95 tracked calls in September, up from 86 in August, and every one was answered.
The first time anyone has been able to say where your calls come from.The searches that find you.
2,184 people clicked through from Google in September, 93% more than September last year and your best month on record.
Your average spot is now 10, on page one. A year ago it was 30.
| What they searched | Clicks | Times shown | Avg spot |
|---|---|---|---|
| regina ranch carpinteria | 113 | 294 | 1.9 |
| collins ranch ojai | 51 | 73 | 1.0 |
| regina ranch carpinteria wedding | 36 | 94 | 1.3 |
| regina ranch santa barbara | 35 | 104 | 1.4 |
| regina ranch | 25 | 262 | 3.7 |
| collins ranch | 15 | 65 | 3.3 |
| regina ranch wedding | 15 | 36 | 1.3 |
| regina ranch carpinteria website | 14 | 34 | 1.3 |
| klentner ranch | 9 | 136 | 5.8 |
2,184 people clicked through from Google in September, your best month on record and 93% more than September last year.
Clicks are people arriving. What they did next is the Quote Demand section.Beyond your name, new demand.
In September, 63 of every 100 searches Google could name came from people who did not search your name. In April last year it was 23.
Most of them searched a wedding venue, like Regina Ranch or Collins Ranch, and found you next to it.
| Search | Visits from Google | Times shown | Where you rank | Trend |
|---|---|---|---|---|
| regina ranch carpinteria | 113 | 294 | 1.9 | Up +32 |
| collins ranch ojai | 51 | 73 | 1.0 | Up +30 |
| regina ranch carpinteria wedding | 36 | 94 | 1.3 | Up +17 |
| regina ranch santa barbara | 35 | 104 | 1.4 | Up +22 |
| regina ranch | 25 | 262 | 3.7 | Up +9 |
| collins ranch | 15 | 65 | 3.3 | Up +4 |
| regina ranch wedding | 15 | 36 | 1.3 | Up +13 |
| regina ranch carpinteria website | 14 | 34 | 1.3 | Up +3 |
| klentner ranch | 9 | 136 | 5.8 | Down 2 |
| klentner ranch wedding | 7 | 42 | 2.1 | Down 1 |
| dos pueblos orchid farm | 4 | 317 | 7.5 | Down 3 |
| regina ranch carpinteria wedding cost | 4 | 52 | 2.5 | Up +1 |
| klentner ranch santa barbara | 4 | 21 | 5.0 | Up +3 |
| tuscan hills estate santa barbara | 3 | 305 | 5.9 | Up +3 |
| rentals ventura | 3 | 158 | 7.6 | Up +2 |
| party rentals ventura | 3 | 125 | 6.6 | Up +2 |
| dance floor rental | 3 | 74 | 23.8 | Down 1 |
| montecito orchard private estate | 3 | 68 | 6.8 | Holding |
| montecito orchard estate | 3 | 52 | 6.1 | Down 7 |
| party rentals | 2 | 1,664 | 53.5 | Up +1 |
| wedding rental | 2 | 631 | 34.2 | Up +1 |
| wedding arch rental | 2 | 433 | 28.6 | Up +2 |
| ojai ranch | 2 | 144 | 8.0 | Up +1 |
| how many can sit at a 72'' round table | 2 | 123 | 7.0 | Up +2 |
| carousel house | 2 | 119 | 7.8 | Up +1 |
| dos pueblos orchid farm wedding cost | 2 | 118 | 7.7 | Up +1 |
| the ojai ranch | 2 | 100 | 7.9 | Up +2 |
| backyard dance floor | 2 | 72 | 5.4 | Up +1 |
| table and chair rentals near me | 2 | 72 | 36.3 | Up +2 |
| dos pueblos orchid farm wedding | 2 | 65 | 9.0 | Up +2 |
| ventura event rentals | 2 | 64 | 6.3 | Up +2 |
| diy dance floor on grass | 2 | 57 | 10.1 | Up +2 |
| montecito orchard | 2 | 40 | 6.2 | Down 2 |
| ice cream cart rental | 2 | 6 | 5.2 | Up +1 |
| serpentine tables for rent | 2 | 5 | 7.6 | Up +2 |
| burner rental | 2 | 4 | 1.3 | Up +2 |
| rent a bar for a party | 2 | 2 | 1.0 | Up +2 |
| outdoor dance floor | 1 | 458 | 8.8 | Holding |
| how many people can sit at a 72 inch round table | 1 | 229 | 6.3 | Up +1 |
| 60 inch round table seats how many | 1 | 194 | 8.6 | Up +1 |
In September 63 out of every 100 searches Google could name came from people who did not search your name. Most of them searched a venue.
Non-branded is new demand, people who did not know your name.Your keywords, on the clock.
We now track 257 search terms, up from 180, so this is a new count, not a comparison.
14 sit in the top three and 32 sit in the top ten.
| Search term | Avg spot | Movement (the last two weekly checks, read October 5, 2026) |
|---|---|---|
| ventura party rentals | 1.0 | Holding |
| ventura event rentals | 1.0 | Holding |
| corporate event rentals ventura county | 1.0 | Holding |
| tent and party rentals in ventura | 1.0 | Holding |
| ventura furniture rentals | 1.0 | Holding |
| ventura equipment rental | 3.0 | Up 9 spots |
| wedding furniture rentals in santa barbara | 4.0 | Up 3 spots |
| santa barbara chair rental | 8.0 | Up 4 spots |
| where to rent tables and chairs in ventura | 12.0 | Down 10 spots |
| affordable ventura wedding rentals | 14.0 | Down 13 spots |
| wedding rentals california | 16.0 | Down 9 spots |
The tracker compares where terms started against where they sit today. From next month, this section carries a month by month line for every term that ranks.
14 of the 257 searches we now track sit in the top three, and 32 sit in the top ten.
Rankings are the leading edge; quotes are the outcome.Your map pack, pin by pin.
On party rentals ventura you hold spot 1 from all 39 points on the map. On wedding rentals you average 1.4, and your closest rival averages 2.9.
On party rentals ventura you sat in spot 1 on all 39 points of the map on September 1. Your closest rival averages spot 2.4.
Top 3 count held between the two checks. Each pin is a real spot in town. The number is where you rank when someone searches from there. The ring marks your shop.
| Who holds this map | Avg spot | Top 3 pins | Rating |
|---|---|---|---|
| Ventura Rental Party & Events (you) | 1 | 39 of 39 | 4.8 · 190 reviews |
| Amigo Event Rentals | 2.4 | 36 of 39 | 4.9 · 89 reviews |
| Affordable Linen Supply & Party Rental | 5.2 | 7 of 39 | 4.8 · 14 reviews |
| Spire Event Party Rentals | 5.5 | 16 of 39 | 5 · 17 reviews |
| Vintage Owl Rentals & Studio | 6.3 | 4 of 39 | 5 · 1 reviews |
-1 pins in the top 3 between the two checks. Each pin is a real spot in town. The number is where you rank when someone searches from there. The ring marks your shop.
| Who holds this map | Avg spot | Top 3 pins | Rating |
|---|---|---|---|
| Ventura Rental Party & Events (you) | 1.4 | 38 of 39 | 4.8 · 206 reviews |
| Amigo Event Rentals | 2.9 | 30 of 39 | 4.9 · 89 reviews |
| Vintage Owl Rentals & Studio | 3.3 | 24 of 39 | 5 · 1 reviews |
| Otis and Pearl Partywares | 5.8 | 3 of 39 | 5 · 5 reviews |
| Affordable Linen Supply & Party Rental | 6 | 1 of 39 | 4.8 · 14 reviews |
You hold spot 1 on all 39 points for party rentals ventura and average 1.4 on wedding rentals.
The map is where a phone search lands first.Where AI recommends you.
Google AI Mode names you most, at 11.7, and ChatGPT least, at 0.8.
September was softer. Google AI Mode did not name you in any September check.
These numbers and the chart below all cover March 1, 2026 to September 30, 2026.
| What people ask | How often you show up | Spot when shown |
|---|---|---|
| coordinating tableware and linens with decor packages | 16% | #1 |
| wedding rental packages tents and flooring ideas California venues | 12% | #5 |
| outdoor wedding tent rentals with flooring options Southern California | 11% | #4 |
| all-in-one wedding rental packages Southern California | 2% | #10 |
| color-coordinated furniture and decor packages for events | 1% | #4 |
| custom linen colors for themed events rental | 1% | #1 |
| event furniture and decor rental bundles for weddings | 1% | #2 |
| heavy-duty tenting solutions for high-capacity weddings | 1% | #16 |
Google AI Mode is the AI layer inside Google search itself. A sentiment score of 78 means AI describes your business positively far more often than not.
Google AI Mode names you most often. ChatGPT has started to, barely. Getting them to recommend you is the work ahead.
AI recommendations are the next front door, and they are still opening.The foundation under all of it.
14,857 fixes are live across your 1,862 pages, and the technical score is 85 out of 100.
Search Atlas recounted the site, so 21,186 issues found now against 25,108 then is a recount, not work undone.
The work, month by month
- May: Full site audit rerun across 1,640 pages · Santa Barbara wedding content map built (Map 250931)
- June: Weekly crawl and fix deployment on autopilot · 14,990 fixes deployed to date of 25,007 found
- September: 14,857 fixes deployed of 21,186 found, on Search Atlas's recount · Weekly crawl and fix deployment on autopilot
14,857 fixes are deployed and the technical score is 85. Content and authority are the two still climbing.
Foundation first, then volume, then reputation.October through December, month by month.
Fewer new blogs, more work on the pages that already start quotes.
Blog visitors start a quote 1.5 times in 100. Catalog visitors start one 11.7 times in 100.
Fix your main Santa Barbara page
An old Santa Barbara address sends people to the wrong page. We point it back to your Santa Barbara page and make that page the one for wedding rentals in Santa Barbara.
Why: Keywords shows santa barbara chair rental at spot 8, the bottom of page one. The broken address came out of our October 5 review.Montecito venue guides
A guide for each Montecito venue: what the couple needs to rent there, with a link to start a quote.
Why: Branded vs Non Branded shows Montecito orchard venue searches already bring you visitors.Link your blogs to the rental catalog
Your most read blog posts get links straight to the matching rentals, so a reader is one tap from a quote.
Why: The 1.5 against 11.7 above, from our October 5 review of your numbers.
Holiday and corporate event pages
Pages for company holiday parties and corporate events, live before the December party season.
Why: Keywords shows you at spot 1 for corporate event rentals ventura county.Clean up the venue pages
Each venue page gets a clear list of what to rent there and a link to start a quote.
Why: Branded vs Non Branded shows venue names, led by Regina Ranch, bring most of your new visitors.
Set up for January
January is when couples start quotes. We get your wedding pages ready before then, and we check what the fall work earned so January starts from real numbers.
Why: The Ledger shows January 2026 with 957 quote starts, the most of any month on this page.
A slower fall, then January
This is an estimate. October to December is usually about 20% slower for quotes from free search. We checked both 2024 and 2025. Then January jumps. So we will compare November to last November, not to September.
Why: Two years of your Google Analytics, from our October 5 review. On this page, December 2025 had 579 quote starts and January 2026 had 957.
You own everything we build. Nothing above needs a decision from you.
Fewer new blogs, more work on the pages that already start quotes, so your site is ready when January quotes pick up.
This is what we are doing. Nothing here needs a decision from you.The data behind every number.
Every number here was read on October 5, 2026. Where a source has no history, we left it out instead of showing a zero.
| Source | Read on | Status |
|---|---|---|
| Google Business Profile | 2026-10-05 | Pulled live |
| Google Search Console | 2026-10-05 | Pulled live |
| Google Search Console, checked twice (Search Atlas read) | 2026-10-05 | Verified twice |
| Google Analytics quote funnel | 2026-10-05 | Pulled live |
| Branded vs non-branded split (Google Search Console) | 2026-10-05 | Pulled live |
| Tracked calls (CallRail) | 2026-10-05 | Pulled live |
| Rank tracker | 2026-10-05 | Pulled live |
| Local map pack | 2026-10-05 | Pulled live |
| Map pack pins (39 points per term) | 2026-10-05 | Pulled live |
| AI visibility check | 2026-10-05 | Pulled live |
| OTTO site work log | 2026-10-05 | Pulled live |
| Our monthly work log | 2026-10-05 | Entered by hand |
Every figure on this page was pulled on October 5, 2026.
Nothing here is filled in with a guess.